Upcoming Events at our New Holland Locations!!

We have many different events that are right around the corner at all of our locations!

Rochester 2/24/2015
Logansport 3/3/2015
Rossville 2/27/2015
Bluffton 2/26/2015
Centerville 3/6/2015
Greentown 3/4/2015

Lunch will be served from 11-1 on all Open House days!

Kinze Clinics 2015
Bluffton 2/26/2015 8:30-10:30am
Logansport 1/30/2015 9:45am-noon

A Kinze Representative will be available to answer all questions and talk about upcoming Kinze planters. Lunch will be served!

Hay Clinics 2015
Rochester 2/23/2014 7-9pm
Rossville 2/24/2015 7-9pm

Focus will be on product improvements, features, service maintenance and operation!

We look forward to seeing you at all of our upcoming events!


‘Tis the Season

While New Holland Rochester is celebrating another Christmas season, all of us are grateful that our relationships with our customers continues what has been a generations-old bond. We pause this Christmas Season to say thanks for the opportunity to continue serving you, and we look forward to another full year at New Holland Rochester in 2015.

NHR Merry Christmas

NHR Merry Christmas

From all of us at New Holland Rochester, thanks for being part of us, and we wish you a MERRY CHRISTMAS and HAPPY NEW YEAR!

12,000 Square Foot Expansion at New Holland Tri-County Completed

The Wells County Chamber of Commerce and Ambassadors welcomed a 12,000 square foot expansion at New Holland Tri-County at 2675 S State Rd 1 in Bluffton on December 9th. The Straeter family purchased the business seven years ago and they have experienced a large volume of customer and equipment growth in the past 5 years. “We ran out of space with the development of the new, larger, stronger, technological equipment and the required dealer standards have specific machines for repairs,” says Eric Straeter, Group Operations Manager.

“This investment in our company is an investment in our community. We want the community to know that we are partners and will be here for a long time. Our business is not all about the sale, but most importantly the service. We take pride in the ability to work on customer needs and expectations quickly and efficiently,” Straeter says.

The Straeter Family owns a total of 7 New Holland Tri-County stores such as Bluffton, two in Rochester, Rossville, Logansport, Greentown, and Centerville. Ken Mast, Store Manager in Bluffton, has over 27 years of experience in agriculture and sales. “Our business is not just about the farm equipment but we also sell lawn mowers, skid loaders, tractors, and even solar panels. We provide service and parts for municipalities as well. We have a good group of employees and they look out for the best interest in the company and our customer needs,” says Mast.

Bluffton Expansion 12-15-14

Bluffton Expansion 12-15-14

Pictured in Photo:
Nancy Hewitt, Creative Arts Council, Chamber Ambassador
Suzanne Huffman, Wells County Chamber of Commerce
Christ Mast, New Holland Tri-County
Zac Stinson, New Holland Tri-County
Nick Sliger, New Holland Tri-County
Erin Meyer, Wells County Chamber of Commerce
Andy Needler, New Holland Tri-County
Angela Paxson, Farm Credit Mid America, Chamber Ambassador
Travis Schortgen, New Holland Tri-County
Nick Huffman, Coldwell Banker-Holloway, Chamber Ambassador
Ken Mast, New Holland Tri-County
Kevin Sills, PNC Bank, Chamber Ambassador
Eric Straeter, New Holland Tri-County
Mike Chaney, Chamber Ambassador

Ag Technologies is now a Dalton Ag dealer!

DaltonDalton Ag Products, located in Lenox, IA, is 100% employee owned manufactures and sells fertilizer application equipment including anhydrous (NH3) toolbars pull type or 3pt up to 23 knife, dry fertilizer spreaders under the mobility brand name up to 8 ton and even row crop models, liquid nitrogen applicators up to 17 knife, running gears for anhydrous nurse tanks dual or single style, and agricultural trailers. They also offer disk sealers for most brands of NH3 bars on the market. All products are backed with a 1yr manufacturer’s warranty.

Earn Plus Perks Statement Credit!

Plus Perks Lubricant ProgramSmart lubricant purchases include Plus Perks statement credits. Now through Dec. 31, 2014, stop by any of our locations and purchase qualifying genuine New Holland lubricants on your CNH Industrial Capital Productivity Plus Account. Then, purchase any products or services on your Productivity Plus Account from Jan. 12, 2014 – June 30, 2015 to receive your Plus Perks statement credits. Take advantage of this special offer and keep your equipment running at peak performance with genuine New Holland lubricants. Terms and Conditions apply.

Plus Perks Lubricant Credit LevelsQualifying Lubricants:

Plus Perks Qualifying Lubricants

New Holland Rochester works with local Optimist Club on Pumpkin Project

The Rochester Optimist Club is a part of Optimist International, whose motto is Friend of Youth. With that mindset, the Rochester Optimist Club has a project of raising and selling pumpkins each year in order to raise money to support youth projects and programs in the community. New Holland Rochester owners Jim, Matt, and Jesse Straeter are all members of the local Rochester Optimist Club who work on helping with the pumpkin project.

With the help of the Optimist Club members, youth groups who work with us to raise money for their clubs, and the people who purchase our pumpkins from our stand on 9th St. near the golf course, we are able to give back over $20,000 each year to our youth. Thanks for everyone’s help in making this year a success so far, and visit our stand for some great looking pumpkins if you haven’t yet!

New Holland Rochester Awarded New Holland’s Highest Dealer Honor

New Holland Rochester, Inc. in Rochester, IN, has been named to New Holland’s exclusive President’s Club. Membership in the President’s Club, the highest company honor that can be attained by a New Holland dealership, recognizes smart business management practices and superior dedication to customer service.

New Holland President’s Club Award winners achieved the highest levels in excellence in facilities, business management, sales, parts and service support, training, and customer satisfaction.

“President’s Club Award winners have worked hard to deliver exceptional service and support to their customers. We’re very proud to present this type of recognition to the best of the best. Anyone seeking to acquire agricultural or light construction equipment will be well served by these exceptional New Holland dealers who have achieved these high standards,” says Abe Hughes, New Holland Vice President, North America.

NH President's Club 2014

Brian Schmidt (NH regional sales manager), presents President’s Club award to the Straeter family. From left: Matt Straeter, Melinda Straeter, Jim Straeter, Brian Schmidt, Eric Straeter, and Michael Straeter. Not pictured: Jesse Straeter

Video of USA visit from NH Australian dealers

The group of top performing New Holland dealers from Australia who visited New Holland Rochester last month on their visit here in the US have finished there trip and made it back home safely. They were kind enough to send us a video they put together of their trip, which you can view here:

Thanks again for visiting our dealership. We wish you all the best and are glad to see the New Holland brand is being represented by great people across the globe!